Posted by: Jo Duxbury | 26 June 2011

It’s nice to be quoted

I was quoted in two articles recently which was rather nice:

Spicing up the marketing mix – which is all about how social media is adding a new flavour to traditional marketing channels, and is finally being taken seriously. I weigh in on what makes for an effective company page on Facebook.

Digital marketing: Get the push vs pull balance right. This is about how, when you’re marketing online, you can’t rely on people coming to your website or other online property – you need to set up channels that will push content out to your audience. (Think how when you ‘like’ a brand on Facebook, they send content through to your news feed.)

Thank you to Lezette at IT Web and Vanessa at TwoKats for African Business Review for the mentions 🙂



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