Posted by: Jo Duxbury | 23 March 2009

10 ways to make your portfolio stand out

One of the services I offer through Freelancentral is that of portfolio critiques: assessing a freelancer’s portfolio and providing constructive criticism on how the freelancer can make it more appealing to clients.

I have summarised the elements I assess in Freelancentral’s latest press release on BizCommunity – click here to read it.

The ten ways I suggest freelancers can make their portfolio stand out are:

  1. Pick just your best work
  2. Demonstrate flexible styles
  3. Highlight your industry experience
  4. Name drop
  5. Contextualise
  6. Presentation is everything
  7. Include your rate card
  8. Reveal the person behind the portfolio
  9. Make it easy for the client to get hold of you
  10. Show that you have happy clients

Read the full article here.


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